We are thrilled to share something special on the horizon for all you musicians out there. Mark your calendars for Branding Unplugged: Building Your Brand Identity, happening on February 27, 2025. This isn’t just another industry talk; it’s a vibrant conversation about something many of us grapple with—how to create a brand that truly reflects who you are.
When: February 27, 2025
Tickets Go Live: February 7, 2025
Let’s face it—music isn’t just about notes and rhythms; it’s about telling your story and connecting with your audience in a raw, genuine way. This panel will feature some incredible voices from the music world who know a thing or two about carving out an authentic identity that resonates.
We are excited to introduce our panelists:
Bdice, a multi-disciplinary artist based in Vancouver, Canada. As a musician, producer, film director, and marketer, he embodies the essence of independent artistry. His album Aesthetic has garnered millions of streams, and his music has been featured in video games as well as in Academy Award-winning director Jordan Peele’s TV series Weird City. With his expertise in design and curation and experience as a Creative Director, Bdice will bring invaluable insights to our discussion.
Michael Cohen has over 25 years of experience in the music industry. He began his career developing ad campaigns for Polygram in the UK and went on to launch Polygram’s US TV Marketing division. As VP of Commercial Marketing at Warner Music Group, he oversaw successful compilation series including the multi-million selling Totally series. Michael went on to co-found the electronic music management company Complete Control and later formed Re-Creation Worldwide, a marketing agency connecting brands like Samsung and Heineken with the electronic music scene.
Ali Lewis brings years of experience in branding and marketing for bands and venues on an international scale. Having worked on numerous international tours and festivals across Australia, Europe, and Canada, Ali has a deep understanding of how to effectively position artists and events within diverse markets. Her expertise in creating engaging branding strategies will provide valuable insights into the global music landscape.
What’s on the Table?
- Heartfelt insights into building a brand that feels right and real.
- Inspiring stories from artists and executives who’ve navigated the branding journey successfully.
- Practical advice on tapping into your authentic voice to stand out.
- An open Q&A—let’s have a dialogue and tackle what’s on your mind.
Whether you’re just beginning to find your sound or you’re ready to polish up your brand, this event is designed for you. It’s all about bridging the gap between who you are as an artist and how you connect with the world.
Ticket Information:
- Regular: $20
- Discount: 15% off for artist and business members on both ticket types
Don’t miss out on this opportunity to equip yourself with the tools for success in your music career. Secure your spot today!
